Wayfair Inc. Company Profile with SWOT Analysis Report 2018
Wayfair Inc.
Description:

Business Overview:

Wayfair Inc. (Wayfair) offers customers visually inspired browsing, compelling merchandising, easy product discovery and attractive prices for over ten million products from over 10,000 suppliers. Company’s primary target customer segment includes 35- to 65-year-old woman with an annual household income of $50,000 to $250,000, who it believes is underserved by traditional brick and mortar and other retailers of home goods. Wayfair offers a range of products such as furniture, décor, decorative accents, housewares, seasonal decor, and other home goods through its online platform. The company primarily operates in the US, Canada, the United Kingdom, and Germany.

For the fiscal year ended December 2017, Wayfair’s revenue increased by $1.3 billion, or 39.7% compared to 2016. Revenue growth was primarily driven as a result of an increase in Direct Retail net revenue as its U.S. and International businesses continued to scale.

Table of Contents:
  • Company Overview
  • Business Description
  • Products and Services
  • Geo Presence
  • Financial Performance
  • Growth Strategy
  • SWOT Analysis
  • Key Competitors
  • Board of Directors
  • Senior Leadership Team
  • Key Management Bios
  • History
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